Ethical AI Grounded in Behavorial Science

We build transparent, human-centered AI systems that safeguard users and empower healthier emotional habits

Our mission is to build AI that protects privacy, minimizes harm, and supports genuine wellbeing. We combine behavioral science, ethical design, and responsible engineering to create technology that helps people understand themselves and grow.

A woman using her smart phone

AI That People Can Actually Trust

AI Should Support You, Not Influence You

Transparency

You deserve to know how your AI works. We communicate clearly about what the system does, how it uses data, and where its boundaries are.

Safety

Our systems minimize harm, avoid manipulative patterns, and are informed by behavioral science to protect users’ emotional health.

User Control

Your data, your choices. We empower users with control settings, clear consent, and technology that respects autonomy at every step.

Purpose-Built Solutions

AI that meets people where they are, from classrooms to daily life.

Latest News

Recent updates, milestones, and news from our journey.